This Is Your Brain on Crypto Promotion

by Ethan More
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It’s the question that seems impossible to answer. How do you promote your crypto projects to investors and the wider public? The answer is that it depends.

Some might say that anyone can promote a crypto project for bitcoin, and they’re not wrong in some sense. But is everyone equipped with what they need to succeed in this daring venture? Of course not! That’s why we put together this list of tips on how to be more effective at promotional efforts for your cryptocurrency project.

1. Start with a plan.

That is, you need to know exactly what your goals are when it comes to advertising and promotion. If you don’t know from the start where you’re headed, then it’s hard to meet any deadlines or timelines properly, and it can also lead to wasted resources or effort.

2. How much is your budget?

Depending on how much money you have in your budget, keep in mind that there are limits as to how far it will take you. Having more than one cryptocurrency project that you’re investing in can help if your advertising for all of them fails, but if there’s only one project left standing at the end of the road, then this could get pretty bleak for you.

3. Find a sponsor.

It’s always good to have someone with whom you can partner (or in some cases, even just work with on a voluntary basis), and this partnership can help you out quite a lot. 

4. Say what you’re doing and why you’re doing it!

If you are going to promote your crypto project online, then make sure that people know what your goals are and what will happen as a result of them being your followers (or subscribers or whatever the term is in this world). People need to know what those benefits are before they will choose to do anything for your project, so make sure that you know them yourself. Click here.

5. Communicate.

The internet has made it so easy for us to talk to people, and you can’t just go on there and start talking about your project like you’re some sort of wizard! So make sure that you leave a trail behind, whether it’s in the form of written posts or videos or both. Just make sure that the communication remains constant, especially when the time comes to promote the project.

6. Keep your social media sites active.

If you have fans or followers on Twitter, then don’t just go in there and post once every week if that’s all you’re capable of doing! People on the site will see that you aren’t updating very often, and they’ll just pass right by you in favor of someone else who isn’t acting like a ghost.

7. Get your website set up (and get a designer for it)!

Your website is probably going to be one of the most important things you need online, so don’t skimp out on backlinks! Getting a designer for your website can make it look great, and having an easy to use website goes a long way to giving people reason to join as well. Be authentic and genuine.

You don’t want people to know that you’re trying too hard when they hear about your project, and that could start a whole lot of negative feedback if it turns out that they’re not being genuine in their intentions towards cryptocurrency investment.

8. Consider a whitepaper.

Not only can whitepapers get people interested in a cryptocurrency project, but it can also act as a sort of sales tool. If people are interested in what you’re doing, then they’ll definitely want to read your whitepaper, and they’ll probably want to know what you have to say more than anything else.

But that’s not all! Crafting your whitepaper is a difficult task that takes a lot of time and effort, so make sure you’re prepared for the long haul by keeping this step in mind.

9. Write your whitepaper.

If you have a whitepaper, then this should be a relatively simple step to complete. Just make sure that you’re doing it as professionally and cleanly as possible, because this is your chance to get people interested in learning more about what you have to offer. Make sure that your website is quick and easy to use

10. Read through the whitepaper yourself!

If you want people to be interested in what you have to say, then don’t assume that they will be interested just because they saw the whitepaper! You need to read it over again one last time before actually uploading it so see if there are any mistakes or things that could be done better.


Hopefully this article has left you feeling as if you know a bit more about the crypto igaming scene, or at least what it can be like to be successful in the cryptocurrency world. There is a lot to take in, and it’s not easy at all, but with a little thoughtfulness and effort, you can make it easier on yourself. Maybe even that next pizza party will turn out to be very profitable!

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